The Vulkanland Route 66
A delightful styrian journey in the Thermen- & Vulkanland region
On the Vulkanland Route 66 – A Delightful Styrian Journey you can discover the region's culinary delights. While Route 66 in the USA is associated with endless expanses, its namesake in the Thermen- & Vulkanland region offers an incredible density of culinary and artisanal highlights.
Along and in the immediate vicinity of the 80-kilometer-long Federal Highway 66, you will find what is probably the highest concentration of adventure factories and authentic family businesses, where guests can sample local delicacies, linger, and purchase souvenirs.
On the Vulkanland Route 66 – A Delightful Styrian Journey, the culinary and artisanal string of pearls in the heart of Europe – you are literally on the trail of enjoyment. Every kilometer reveals new temptations in the seemingly endless culinary worlds of experience: 90 signs of joie de vivre, 54 adventure factories, 18 adventure shopping businesses and 11 craft businesses in one of the most livable regions in Europe.
Well-known gourmet stops, such as the Zotter Chocolate Adventure World, the Fromagerie (Austria’s first cheese art and ripening factory), Gölles (a factory for fine brandies and vinegars), the Vulcano Schinkenmanufaktur (ham factory) or even the Berghofermühle (flour mill) in Fehring, to name but a few.
It’s also well worth exploring smaller producers who specialise in niche products, for example Kober organic chokeberry farm, Koller pumpkin farm and workshop, Maitz coffee roasting house or the exciting Vulkanland snail farm.
But perhaps it’s big-style regional food shopping you’re after? Once again Route 66 offers a vast selection – there’s the Bauernstadl food hall in Feldbach with products from over 200 different suppliers or even the Murkostladen in Mureck, which spans 170 m² and features over 3,000 hand-picked suppliers.
Discovering wine in a wine wonderland: You simply can’t avoid wine on Route 66. Winegrowers with vineyards big and small are scattered across the entire Thermen- & Vulkanland. There’s a fine drop of red or white or even sparkling wine to try around every corner. Wine lovers absolutely mustn’t miss a visit to the Gesamtsteirische Vinothek, which stocks 220 wines from a whole host of winegrowers.
Find your favourite spot
All members at a glance
See - Taste - Enjoy: The Vulkanland Route 66 - Road of Joie de Vivre boasts an exceptional concentration of culinary and artisan experience businesses – perhaps the highest in the world! Countless producers and artisan workshops open their doors to visitors, offering a behind-the-scenes look at how regional specialities are made and traditional crafts are practised.
90 "Lebenslustzeichen"
Alongside countless culinary discoveries, the Vulkanland Route 66 – Road of Joie de Vivre also features artistic installations. Around 90 “Lebenslustzeichen”, visually inspired by traditional town signs, line the Vulkanland Route 66 – Road of Joie de Vivre, inviting visitors to marvel, smile or even dream. The artistic concept was created by internationally renowned staging expert Andreas Stern.
Vulkanland Route 66
The Vulkanland Route 66 - the official video!
Vulkanland Route 66 - fold out map
Route for your journey
From Ilz to Bad Radkersburg, the Vulkanland Route 66 takes you through a landscape where culinary delights, craftsmanship and regional traditions are part of everyday life. Discover special stops along the route and plan your own culinary journey through the Thermen- & Vulkanland.
A special living space
The Vulkanland Route 66 – A Delightful Styrian Journey stretches across southeastern Austria from Ilz via the district capital Feldbach to Bad Radkersburg in the south. Coming from the southwest, this culinary string of pearls in the heart of Europe leads from St. Veit in southern Styria to Bad Radkersburg, near the Slovenian border.