Many wineries define themselves through a long tradition and rich history, but at the Gollenz winery, they are satisfied with nothing shorter than infinity. Generations of winemakers are just a moment compared to the history of the Styrian volcanic land, which stretches back into the immeasurable. Thus, the geological eras that are embedded in every square meter of the region flow into the grapes that grow where hot lava once covered the slopes. Infinity thus becomes the central characteristic of land and wine. With the goal of giving a face to this infinity, Alois Gollenz commenced the complete redesign of the family business.
The Boundlessness of Good Taste – Gollenz Winery Even though the namesakes of the Styrian volcanic land have long since extinguished, the mineral-rich soils continue to fuel the unique taste of the grapes ripening here. The layers of soil that were formed millions of years ago through tremors, molten rock, and fire shape the wines long before the grapes are pressed. Era by era, they flow into every bottle and transform every sip into a piece of infinity.
A Zeitgeist Experience From history, region, wine, architecture, and design emerges a comprehensive experience that extends from the building to the bottle label and provides a unique backdrop for a variety of events. Whether it's HOFLENZ or a tasting menu – the Gollenz winery regularly opens its doors for events surrounding wine, culinary experiences, and the region. To realize this extensive project, the Gollenz family has brought on board the interdisciplinary team of architects from Spitzbart + partners and branding specialists from agentur werbereich. Since March 23rd, we have been an official part of the "Eruption" winemakers.
The group of selected wineries from the Styrian volcanic land has for some time embodied the burning energy of the region. Here, the multifacetedness is developed together, the strengths of alpha animals are pooled, and energy for great things is generated from friction. We are proud to now embark on the journey to further develop wine and the volcanic land alongside these boundary crossers.